14 June 2022
Salesforce Connections: 10 Sessions Recorded
Ten Commerce Cloud sessions recorded at Salesforce Connections 2022: headless, dropshipping, unified commerce, social selling and holiday readiness.
- salesforce-b2c-commerce
- salesforce-marketing-cloud
- salesforce-service-cloud
- connections
- event
- tableau
- crm-analytics
INTRODUCTION
☁️ Hello SFCC Community! ☁️
I was in Chicago last week to attend my first Salesforce Connections event and it was a great one. Unfortunately, not the whole community can attend as it’s a far and expensive event for a lot of people.
That’s why I decided to buy a semi-professional camera setup and record as many sessions as possible. I could record 10 sessions about Commerce Cloud with very interesting topics, such as Dropshipping, Headless, Unified and Flexible Commerce, Social, Holidays etc.
I also recently created my YouTube Channel where I posted those session records, and I will share new SFCC content, so if you are interested in this, please subscribe, share, like, and comment to help me on that and make my videos show more on Salesforce Commerce Cloud Searches on YouTube 🙂
Below are the 10 sessions I’ve been able to record with the official description from Salesforce and some information about each one. Enjoy!
5 Tips to Perfecting the Connected Shopper Experience
Description: Discover how VSP leveraged Commerce Cloud, Marketing Cloud, Order Management, and Service Cloud to provide connected customer journeys for their eyewear brand, Eyeconic.
Speaker:
- Derek Lindblom, Senior Director, Sales, eCommerce and Marketing Solutions, VSP Vision
Products:
- Commerce Cloud
- Marketing Cloud
- Service Cloud
Role: Commerce Industry: Healthcare and Life Sciences, Retail, Retail and Consumer Goods Theme: Hyper-Personalization Session Type: Theater Session
6 Steps to Headless Commerce Success
Description: Not all headless architectures are created equal. Learn 6 steps every headless implementation should follow to unlock control over the UX layer, operational agility, and improved performance.
Speakers:
- Karly Cyr, Senior Manager, Product Marketing, Salesforce
- James Semple, Product Management Director, Salesforce
- Matt Bradbeer, Head of Commerce UK (DCX), Capgemini
Product:
- Commerce Cloud
Role: Commerce, Developer, IT Industry: Healthcare and Life Sciences, Retail, Retail and Consumer Goods Theme: Thought Leadership Session Type: Theater Session
Build 2GP ISV Apps for Salesforce Commerce
Description: Explore the new ISV opportunities with Salesforce Commerce for B2B, B2C, and Order Management, and learn how ISVs are building one managed package across multiple Salesforce Commerce Cloud products.
Speakers:
- Ramasree Pitla, Director, ISV Platform Experts, Salesforce
- Chris Gilmore, ISV Platform Expert, Salesforce
Product:
- Commerce Cloud
Role: Commerce, Partner, Developer Industry: Consumer Products, Manufacturing, Retail and Consumer Goods Theme: Career Development, Connected Data Session Type: Theater Session
Dropshipping and You: A Commerce Cloud Success Story
Description: Dropshipping offers retailers an opportunity to increase its reach with third-party sellers. Learn how VidaXL achieved success with 25,000+ dropshippers, and to get the most of your implementation.
Speakers:
- Brecht Morrhey, Software Architect, Forward
- Kevin Box, Founder CEO, Forward
Products:
- Commerce Cloud
- Marketing Cloud
- Service Cloud
Role: Commerce, Architect, Developer Industry: Consumer Products, Manufacturing, Retail and Consumer Goods Theme: Automation Session Type: Theater Session
Removing Friction with Unified Commerce
Description: Customers expect consistent brand experiences across all channels. So how can you modernize without adding complexity? Learn how unified commerce helps retailers become faster and more agile.
Speaker:
- Jan Beke, Strategic Partnerships Lead, Adyen
Products:
- Commerce Cloud
- Marketing Cloud
- Service Cloud
Role: Commerce, Executive, Finance and Accounting Industry: Retail, Retail and Consumer Goods Session Type: Theater Session
Get Ready for Holiday 2022
Description: Learn from the behaviors of billions of shoppers to inform insights and predictions for holiday 2022 and drive readiness across marketing, commerce, customer service, and the store and associates.
Speakers:
- Daniel Shim, Sr. Director of Industry Insights, Salesforce
- Caila Schwartz, Director of Consumer Insights & Strategy, Salesforce Commerce Cloud
Products:
- Commerce Cloud
- Marketing Cloud
- Service Cloud
Role: Entrepreneur, Executive, Merchandising Industry: Consumer Products, Retail, Retail and Consumer Goods Theme: Thought Leadership, Connected Data Session Type: Theater Session
How to boost e-commerce sales with commerce for social
Description: Shopping at the edge is expected to grow exponentially over the next five years. Learn how to improve product discoverability and boost sales on today’s leading social channels using Commerce Cloud.
Speakers:
- Francesca Liu, Product Marketing Manager, Salesforce
- Bhagath Ganga, Director, Product Management, Salesforce
Product:
- Commerce Cloud
Role: Commerce, Marketing, Merchandising Industry: Retail, Retail and Consumer Goods Theme: Automation, Hyper-Personalization, Connected Data Session Type: Theater Session
What is Flexible Commerce?
Description: We studied 13,114 consumers and 3,100 merchants across six countries projecting the future of commerce to help merchants align investments and focus on what drives satisfaction. So what’s next?
Speakers:
- Lindsey Rodgers, Director, Technology Partnerships, Cybersource | A Visa Solution
- Josh Park, Vice President, Global Partner Programs, Cybersource | A Visa Solution
Products:
- Commerce Cloud
- Financial Services Cloud
Role: Commerce, Partner, Consultant Industry: Financial Services, High Tech, Retail and Consumer Goods Session Type: Theater Session
Explore API only (Headless) ISV Solutions for Commerce
Description: Explore API-only (headless) ISV opportunities on the Commerce Cloud platform and learn about the existing headless ISV solutions in our marketplace.
Speaker:
- Ramasree Pitla, Director, ISV Platform Experts, Salesforce
Product:
- Commerce Cloud
Role: Commerce, Partner, Developer Industry: Consumer Products, Manufacturing, Retail and Consumer Goods Theme: Career Development, Connected Data Session Type: Theater Session
Tableau Everywhere: Optimize D2C Commerce with the Power of Data
Description: Uncover data insights in a fast-changing environment overflowing with data. Learn how Tableau and Commerce Cloud are empowering the B2C economy with connected and automated insights.
Speakers:
- Francesca Liu, Product Marketing Manager, Salesforce
- Juhan Song, Senior Product Marketing Manager, Salesforce
- Srini Chandrasekaran, Sr. Product Manager, Salesforce
Products:
- Commerce Cloud
- Tableau
- CRM Analytics
Role: Commerce, Marketing, Data Analyst Theme: Connected Data Session Type: Theater Session
